Aetrum is now Trevaun.
Same company, same founder, same services. A new brand name.
On November 10, 2026, one year after we started, Aetrum LLC took a new brand name: TrevaunSM.
The company behind it is the same: Aetrum LLC, a Virginia company, led by founder Bergin Panimayam. Our services, our Salesforce partner status, and our commitments to current clients do not change. Contracts signed with Aetrum LLC stay in force.
What the name means
Tre stands for three: assess, build and govern, the three steps we deliver.
Vaun comes from வான் (vaan), the Tamil word for sky.
Three steps that take your business forward, with the sky as the limit.
The company name stays too. Aetrum comes from ஏற்றம் (aetrum), the Tamil word for rise and growth. Aetrum is the rise; Trevaun adds the sky.
What changes for you
- Our brand name and website. Old aetrumllc.com links now open the matching page here.
- New contracts, statements of work and invoices read "Aetrum LLC d/b/a Trevaun".
- Our email address is now hello@trevaun.com. Our old aetrumllc.com email addresses still reach us.
What does not change
- The founder, and who you talk to.
- Your contracts, scopes, prices and timelines.
- Our Salesforce Consulting Select Partner status and our Pledge 1% membership.
Questions? Write to us at hello@trevaun.com, or use the contact form.
Bergin Panimayam, Founder and Principal Architect, TrevaunCertified Salesforce architect